PLF Asia Fair Wraps Up: Our Premium Dried Blueberries Spark Another Wave of Partnerships

The 18th Private Label Fair (PLF) Asia has come to a successful close! Fresh off the positive reception at the FHC Exhibition, Qingdao Shengxin Food once again won over attendees at PLF with our premium dried blueberries, showcased at Booth E4-A70. From November 18 to 20, the booth buzzed with steady foot traffic, carrying forward the “hit product momentum” from our previous show.

As a leading international event focused on private label solutions, PLF brought together a vast network of retailers, brand owners, and OEM partners. Our dried blueberries stood out as a core highlight, thanks to their strong selling points: Class 100,000 cleanroom production, additive-free flavor, and HACCP certification. Many supermarket buyers, after tasting the product on-site, noted that its “balanced sweet-sour profile fits mainstream tastes, and the additive-free attribute aligns with health consumption trends.” Private label brands, meanwhile, focused on our localized customization capabilities (process adjustments tailored for markets like South Korea), viewing this as a shortcut to unlocking supply chains in highly regulated regions.

During the fair, we hosted over 50 professional visitors, distributed more than 200 product packages, and secured over 10 new private label and OEM partnership intentions—covering channels such as chain supermarkets and health food brands. This further expands our footprint in both domestic high-end markets and cross-border retail. From FHC to PLF, our dried blueberries have consistently won over diverse exhibition audiences with “quality + adaptability,” proving their recognition in professional markets. Next, we will advance the implementation of these partnership intentions while optimizing our private label customization services, continuing to deliver cost-effective, high-quality dried fruit solutions to our partners.